Consumers are hit with “green” claims everywhere. ？An organic rutabaga， or a cup of Costa Rican coffee supporting sustainable business practices， or a “natural” face lotion， or a green … fill in the blank.
Sometimes the message is sincere. ？That rutabaga may have been grown without synthetic fertilizers or pesticides.personalized gifts for girlfriend
Sometimes， not. ？That “natural” face lotion may be made with synthetics and chemical additives.
Sneaky Dairies. The Babcock bottle was invented in 1890 by Professor Stephen M. Babcock to measure fat content in milk after unscrupulous dairies began watering their milk downunique gifts for men， thus making more money per gallon than honest companies providing honest products. I wonder if they called it milk washing？
To be organic， sustainable， green or eco-friendly in any industry (and those labels mean very， very different things to different people) takes commitment， veracity， diligence， and more commitment. ？If a company isn’t committed， they may find it easier to market themselves with words to convince you they are “green” (when they really aren’t).
Greenwashing， or marketing a product as natural or green when it isn’；t， is bothersome to legitimate businesses like ours.？Companies， though， have always tried to take sneaky shortcuts.
For consumers， however， greenwashing is confusing， obnoxious and frankly unfair.
We want to help you better navigate the dubious “green” and “eco” marketing waters out there. ？To that end， we’re dedicating some blog posts to shine a light on greenwashing and other shadowy marketing practices.
We’ll kick it off next Tuesday with soybean foam.
Until then， here’s a link to some great recipes from Boston Organics for that organic rutabaga of yours.
The Tour de France result was decided today and for the first time ever a British rider, Bradley Wiggins, won the race. Wiggins rides for Team Sky, which was set up in 2010 with the aim of winning the Tour de France with a British rider by 2013. At the time I thought this was completely unrealistic but, incredibly, they have achieved in. In support of Wiggins and Team Sky (and because I thought they’d look cute) I made some tiny yellow jerseys, or mini maillot jaune.So do you want to make a mini Maillot Jaune for your own budding cyclist? I used the Flashback Skinny Tee from Made by Rae as a starting point and made a few adjustments to get a cycling jersey. The changes include adding elasticated pockets on the back, a full length zip on the front, elasticated waistband and sleeves and adding a collar in the same material as the T-shirt. Rae just released it in sizes 6-14 too so you could make it for older children as well.I originally wrote the instructions for this here on my blog Craftstorming. Sky also gained a new sponsor :)
The New Year's celebration is a time for dreaming of a happy and prosperous future. Glitter and sparkle are common among decorations but can become stagnant without the right planning and design. This year, surprise your guests with a new twist on the razzle-dazzle of welcoming in the new year by using a variety of ideas from home and abroad.